{"id":15787,"date":"2022-05-04T06:48:45","date_gmt":"2022-05-04T06:48:45","guid":{"rendered":"https:\/\/www.learnworlds.com\/?p=15787"},"modified":"2026-04-27T07:28:15","modified_gmt":"2026-04-27T07:28:15","slug":"customer-training-kpis","status":"publish","type":"post","link":"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/","title":{"rendered":"Customer Training: 12 Important KPIs You Need To Measure Success"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#What_are_Customer_Training_KPIs\" >What are Customer Training KPIs?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#Using_Customer_Training_Goals_to_Identify_your_KPIs\" >Using Customer Training Goals to Identify your KPIs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#12_Important_Customer_Training_KPIs_to_Measure\" >12 Important Customer Training KPIs to Measure<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#How_to_Track_Customer_Training_KPIs\" >How to Track Customer Training KPIs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#4_Factors_to_Consider_When_Measuring_Customer_Training_Effectiveness\" >4 Factors to Consider When Measuring Customer Training Effectiveness<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/#Help_Your_Customers_be_Always_Right\" >Help Your Customers be Always Right<\/a><\/li><\/ul><\/nav><\/div>\n<p>All companies, big or small, need to set business goals and develop a strategy for reaching them. They also need to have a system in place for evaluating their progress against these goals.<\/p>\n<p>Similarly, when you deploy training, whether it\u2019s employee training or a <a href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/\">customer education program<\/a>, you need to evaluate whether it has brought the desired business results.<\/p>\n<p>In the case of <a href=\"https:\/\/www.learnworlds.com\/solutions\/customer-training-lms\/\">customer training<\/a>, Key Performance Indicators (KPIs) provide a <strong>reliable evaluation system<\/strong> that can measure its impact on your business.<\/p>\n<p>In this post, you\u2019ll find out what <strong>customer training KPIs<\/strong> are, the most important KPIs to measure, and how to identify them. We\u2019ll also go over other factors you need to consider when evaluating the effectiveness of customer training and a couple of ways to keep track of them.<\/p>\n<div class=\"contents-table-wrapper\">\n<ul class=\"-contents-table\">\n<li class=\"contents-table-item\"><a class=\"contents-table-link\" href=\"#kpi\"><span class=\"contents-table-item-num\">1<\/span><span class=\"contents-table-item-name\">What are Customer Training KPIs?<\/span><br \/>\n<\/a><\/li>\n<li class=\"contents-table-item\"><a class=\"contents-table-link\" href=\"#training-goals\"><span class=\"contents-table-item-num\">2<\/span><span class=\"contents-table-item-name\">Using Customer Training Goals to Identify your KPIs<\/span><br \/>\n<\/a><\/li>\n<li class=\"contents-table-item\"><a class=\"contents-table-link\" href=\"#twelve-kpis\"><span class=\"contents-table-item-num\">3<\/span><span class=\"contents-table-item-name\">12 Important Customer Training KPIs to Measure<\/span><\/a><\/li>\n<li class=\"contents-table-item\"><a class=\"contents-table-link\" href=\"#track-customer-training-kpis\"><span class=\"contents-table-item-num\">4<\/span><span class=\"contents-table-item-name\">How to Track Customer Training KPIs<\/span><br \/>\n<\/a><\/li>\n<li class=\"contents-table-item\"><a class=\"contents-table-link\" href=\"#four-factors\"><span class=\"contents-table-item-num\">5<\/span><span class=\"contents-table-item-name\">4 Factors to Consider When Measuring Customer Training Effectiveness<\/span><br \/>\n<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"center_img-center_caption\">\n<div class=\"img-wrapper\"><img decoding=\"async\" class=\"center_img blog-img\" style=\"width: auto;\" src=\"https:\/\/www.learnworlds.com\/app\/uploads\/2022\/05\/Customer-Training-KPIs.webp\" alt=\"12 Customer Training KPIs visualized. How to measure success in customer training.\" \/><\/div>\n<\/div>\n<h2 id=\"kpi\" class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"What_are_Customer_Training_KPIs\"><\/span>What are Customer Training KPIs?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Key Performance Indicators, in general, are <strong>measurable values that indicate how a company is performing in a goal they\u2019ve set<\/strong>. Companies need to implement a method for tracking KPIs regularly, as this will help them see where they stand in terms of their goals and identify areas they can improve in.<\/p>\n<p>All KPIs fall under one of these two broad categories:<\/p>\n<ul class=\"newsletter-list\">\n<li><strong>Qualitative:<\/strong> Qualitative KPIs are not measured by numbers and are mainly indicators of opinions and feelings (even though you can still set a score to help with the evaluation). Customer Satisfaction and Customer Engagement are characteristic examples of qualitative KPIs.<\/li>\n<li><strong>Quantitative:<\/strong> Quantitative KPIs are measured with numbers and are more straightforward than qualitative. Sales, Customer Acquisition Cost, and Customer Lifetime Value are a few examples of quantitative KPIs.<\/li>\n<\/ul>\n<p>KPIs can be categorized further down based on the business area they\u2019re focusing on, for example:<\/p>\n<ul class=\"newsletter-list\">\n<li>Sales<\/li>\n<li>Marketing<\/li>\n<li>Customer Service<\/li>\n<li>Finance<\/li>\n<\/ul>\n<p>Depending on your goals, you need to measure different KPIs. Customer training KPIs indicate whether a customer training program has achieved your expected business results.<\/p>\n<h2 id=\"training-goals\" class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"Using_Customer_Training_Goals_to_Identify_your_KPIs\"><\/span>Using Customer Training Goals to Identify your KPIs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We could just continue with a list of important KPIs to measure customer training effectiveness. But, we thought it best to start with the rationale behind it.<\/p>\n<p>To decide the best metrics to measure, you need to circle back to the reasons why you deployed the program in the first place. What were the goals you were trying to achieve?<\/p>\n<ul class=\"newsletter-list\">\n<li>Increase your bottom line<\/li>\n<li>Provide a better customer experience<\/li>\n<li>Boost customer satisfaction<\/li>\n<li>Achieve higher product adoption<\/li>\n<li>Maximize sales<\/li>\n<li>Build a strong brand<\/li>\n<li>Reduce the number of customer service tickets<\/li>\n<\/ul>\n<p>Next, you need to define the best metrics to measure each one of these areas. And these are your customer training KPIs!<\/p>\n<h2 id=\"twelve-kpis\" class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"12_Important_Customer_Training_KPIs_to_Measure\"><\/span>12 Important Customer Training KPIs to Measure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here\u2019s a list of the 12 top KPIs to measure the success of your online training program. These KPIs aim to measure the effectiveness of customer education in terms of business results.<\/p>\n<p>We haven\u2019t included more generic, financial KPIs, like revenue and net profit, as these are more complicated and are the result of multiple factors.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">1<\/span>Sales by Product\/Service<\/h3>\n<p>An all-time-favorite metric is sales (because numbers don\u2019t lie). If you\u2019ve created a training program to <a href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/product-education-designing-content\/\">educate customers on a new product<\/a> or service and the number of sales is up, that\u2019s a sign of success! It means that word has gotten out and more people are aware of the value of your product.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">2<\/span>Average Order Value<\/h3>\n<p>How much are customers spending each time they buy from you? The average order value can significantly increase your revenue even if the number of people who buy your products doesn\u2019t increase. Average order value usually goes hand in hand with the metric that follows.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">3<\/span>Upsells and Cross-Sells<\/h3>\n<p>\u201cWould you like some Coke with your fries?\u201d is a typical example of cross-selling. If you sell cell phones and customers have started to buy headphones, screen protectors, and other accessories, that\u2019s another example of cross-selling.<\/p>\n<p>\u201cWould you like a large Coke instead of a medium for an additional $0,50?\u201d \u2026 and that\u2019s upselling! <strong>Upselling is when a customer buys a more sophisticated and usually more expensive version of the product they originally set out to buy.<\/strong> Signing up for a premium instead of a basic plan perfectly describes an upsell.<\/p>\n<p>Customer training helps with upselling and cross-selling because it boosts overall engagement with your products. Clients who have already bought an online course from you and made good use of it are more likely to try other online courses or digital products you\u2019re selling, with minimum effort from your salespeople.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">4<\/span>Customer Acquisition Cost (CAC)<\/h3>\n<p>Customer Acquisition Cost (CAC) refers to the amount of money a company spends to acquire a new customer. This includes everything from marketing campaigns to employee salaries. <a href=\"https:\/\/www.nexcess.net\/woocommerce-resource\/customer-acquisition-cost\/#:~:text=Customer%20acquisition%20can%20cost%20up,That's%20quite%20the%20jump.\" target=\"_blank\" rel=\"noopener noreferrer\">Customer acquisition is an expensive sport<\/a> regardless of the industry you\u2019re in. This is why all business owners should be passionate \u201ccustomer retention\u201d fans, which comes at a significantly lower cost.<\/p>\n<p>A decline in CAC can be attributed to customer training. Over time, a customer training program helps you build a strong brand and good reputation, which means that less money will need to go into marketing to draw new customers in.<\/p>\n<div class=\"center_img-center_caption\">\n<div class=\"img-wrapper\"><img decoding=\"async\" class=\"center_img blog-img\" style=\"width: auto;\" src=\"https:\/\/www.learnworlds.com\/app\/uploads\/2022\/05\/CAC-formula.webp\" alt=\"How to calculate Customer Aquisition Cost (CAC).\" \/><\/div>\n<\/div>\n<h3 class=\"title-with-num\"><span class=\"title-num\">5<\/span>Customer Lifetime Value (CLV)<\/h3>\n<p><a href=\"https:\/\/www.netsuite.com\/portal\/resource\/articles\/ecommerce\/customer-lifetime-value-clv.shtml#:~:text=Customer%20lifetime%20value%20(CLV)%20is%20a%20measure%20of%20the%20average,potential%20for%20long%2Dterm%20growth.\" target=\"_blank\" rel=\"noopener noreferrer\">Customer Lifetime Value<\/a> is the average revenue generated from a customer over their relationship with a company \u2013 or simply put, while they remain your customers. Customer Lifetime Value and Customer Acquisition Cost usually go hand in hand, as comparing one against the other help you <strong>predict profitability<\/strong>.<\/p>\n<p>Customer training helps customers learn, enjoy, and engage with your product. Eventually, they will start buying more products from you, which will result in an increase in the Customer Lifetime Value.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">6<\/span>Customer Satisfaction Score (CSAT)<\/h3>\n<p>This qualitative metric is one of the biggest challenges for all businesses \u2013 keeping their clients happy. Customer training helps increase customer satisfaction in multiple ways.<\/p>\n<p>Customers who know the products better and integrate them into their lives, feel more connected with your brand, they trust you more, and they can even resolve minor issues on their own! How can they not be happy?<\/p>\n<div class=\"center_img-center_caption\">\n<div class=\"img-wrapper\"><img decoding=\"async\" class=\"center_img blog-img\" style=\"width: auto;\" src=\"https:\/\/www.learnworlds.com\/app\/uploads\/2022\/05\/csat-formula-1.webp\" alt=\"How to calculate the customer satisfaction score using the CSAT formula.\" \/><\/div>\n<\/div>\n<h3 class=\"title-with-num\"><span class=\"title-num\">7<\/span>Customer Retention Rate<\/h3>\n<p>Another challenge and another crucial metric is customer retention. You can easily understand why businesses of all kinds and sizes go to extra lengths to keep their customers \u2013 it\u2019s vital for their survival! As we discussed before, <a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\" target=\"_blank\" rel=\"noopener noreferrer\">retaining a client is a lot cheaper<\/a> than acquiring a new one.<\/p>\n<p>Moreover, <strong>loyal customers spend more than first-time or occasional customers<\/strong> and are also excellent brand ambassadors, leaving positive reviews online or bringing new clients your way through word of mouth advertising.<\/p>\n<p>Customer retention is closely linked to customer satisfaction. Consequently, since customer education increases customer satisfaction, customer retention rates will also rise.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">8<\/span>Customer Churn<\/h3>\n<p>It almost hurts your mouth to say customer churn, and it definitely hurts a business to see this metric increase. Customer churn refers to the number of clients lost. Businesses should strive for a <a href=\"https:\/\/www.custify.com\/blog\/customer-churn-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">churn rate<\/a> as close to 0% as possible. In the long run, a customer training program should help decrease this number by improving a customer\u2019s relationship with your brand.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">9<\/span>Customer Support Tickets<\/h3>\n<p>Let\u2019s not forget that the primary goal of customer training is to educate customers on how to use a product or service. Having done that successfully, businesses should see a decrease in the number of support tickets, as now clients have <strong>access to resources<\/strong> that answer their questions and can use the product with more confidence.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">10<\/span>Positive Customer Reviews<\/h3>\n<p><strong>Happy clients become brand ambassadors<\/strong> who want to thank a business publicly for improving their lives and spread the word about the awesome product or service they have put in use. If <a href=\"https:\/\/www.fresha.com\/blog\/how-to-get-more-reviews-and-boost-your-credibility-online\" target=\"_blank\" rel=\"noopener noreferrer\">positive customer reviews<\/a> are on the rise, then your customer training program is doing its job.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">11<\/span>Net Promoter Score (NPS)<\/h3>\n<p>\u201cOn a scale from 1 to 10, how likely are you to recommend our product to a friend or colleague?\u201d This single question gauges customer satisfaction and enthusiasm and generates the Net Promoter Score.<\/p>\n<p>NPS is important because it can <strong>predict future growth<\/strong>. That said, you <a href=\"https:\/\/digital.com\/creating-an-llc\/net-promoter-scores\/\" target=\"_blank\" rel=\"noopener noreferrer\">shouldn\u2019t over-rely on NPS<\/a> but rather use it in tandem with more in-depth surveys.<\/p>\n<h3 class=\"title-with-num\"><span class=\"title-num\">12<\/span>Customer Engagement<\/h3>\n<p>Do customers like your posts and stories? Do they share advice about your product in your social media groups? Are they leaving reviews? These are all examples of an engaged customer. <a href=\"https:\/\/blog.hubspot.com\/service\/customer-engagement-guide\" target=\"_blank\" rel=\"noopener noreferrer\">Customer engagement<\/a> refers to <strong>any meaningful interaction between a customer and a company<\/strong>.<\/p>\n<p>Customer engagement is a more complicated metric than it originally seems. To get a better idea of how engaged your customers are, you need to look into most of the different metrics we\u2019ve seen today.<\/p>\n<h2 id=\"track-customer-training-kpis\" class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"How_to_Track_Customer_Training_KPIs\"><\/span>How to Track Customer Training KPIs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are two ways to keep track of your KPIs:<\/p>\n<ul class=\"newsletter-list\">\n<li><strong>Excel or Spreadsheets:<\/strong> You can build your own KPI dashboard using Excel or Spreadsheets. However, manually inserting and updating data is extremely <strong>time-consuming<\/strong> and can result in <strong>mistakes<\/strong>.<\/li>\n<li><strong>KPI software:<\/strong> Instead, the most efficient way to measure and keep a record of KPIs is to use <a href=\"https:\/\/www.capterra.com\/sem-compare\/business-intelligence-software\/\" target=\"_blank\" rel=\"noopener noreferrer\">KPI measurement software<\/a>. KPI software <strong>automatically tracks and updates<\/strong> relevant metrics, and turns them into <strong>visualized data<\/strong> on a dashboard that you can easily analyze and share.<\/li>\n<\/ul>\n<h2 id=\"four-factors\" class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"4_Factors_to_Consider_When_Measuring_Customer_Training_Effectiveness\"><\/span>4 Factors to Consider When Measuring Customer Training Effectiveness<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Sometimes a surge or a decline in the above KPIs has nothing to do with customer training. Other times, it does. How can you tell?<\/p>\n<p>See below a list of factors all training managers need to consider when measuring the effectiveness of customer training:<\/p>\n<h3 class=\"title-italic\" style=\"font-size: 25px;\">Changes in the Market<\/h3>\n<p>Changes in the market or your industry may play a role in shaping your business KPIs. Especially if you\u2019re not happy with them, consider the following:<\/p>\n<ul class=\"newsletter-list\">\n<li><strong>Competitive products.<\/strong> A strong new release from a competitive product or an innovative marketing approach could negatively impact your business. Always keep an eye on what your competitors are doing, so you don\u2019t get caught by surprise and react fast.<\/li>\n<li><strong>New trends (you haven\u2019t got wind of).<\/strong> You need to make sure that your business is up to date with the latest technologies and industry trends. This way, your products will always be relevant and fresh and address the ever-changing consumer needs. Deploy <a href=\"https:\/\/www.learnworlds.com\/blog\/market-sell\/how-to-sell-corporate-training-programs\/\">corporate training<\/a> to keep your employees\u2019 skills sharp, attend webinars and networking events, and monitor closely what\u2019s happening in your industry to stay in the know.<\/li>\n<li><strong>Economic decline.<\/strong> An overall decline in demand in the market because of a financial crisis can also affect your KPIs and there\u2019s not much a training program can do to improve this.<\/li>\n<\/ul>\n<h3 class=\"title-italic\" style=\"font-size: 25px;\">Changes in Your Business Strategy<\/h3>\n<p>Let\u2019s say your KPIs are currently hitting the roof. Customer training must have played a part in this, but think about what else you\u2019ve been doing differently lately, so you keep it on as well.<\/p>\n<p>Have you made some <strong>great new hires<\/strong> in your product team? Have you <strong>shifted your social media strategy?<\/strong> Take into consideration every change you\u2019ve implemented and measure employee performance metrics too because your workforce plays a pivotal role in growth too.<\/p>\n<h3 class=\"title-italic\" style=\"font-size: 25px;\">Evaluate the Training Program Itself<\/h3>\n<p>It\u2019s important to evaluate your customer education initiatives post-training by looking into learning KPIs. In fact, <strong>training metrics are the first thing you need to monitor<\/strong> to get a first taste of whether customers have enjoyed and benefited from your program.<\/p>\n<p>Knowing whether your training courses have engaged learners will help you improve your training efforts and steer them in the right direction. So, here\u2019s how to do it:<\/p>\n<ul class=\"newsletter-list\">\n<li><strong>Gather learner<\/strong> <a href=\"https:\/\/www.learnworlds.com\/product\/updates\/new-form-builder\/\">feedback<\/a>. Create a <strong>built-in survey<\/strong> to ask customers whether they have enjoyed the program and what they would like to see differently. Which training materials have they found the most useful? Is there anything missing from the program?<\/li>\n<li><strong>See<\/strong> <a href=\"https:\/\/www.learnworlds.com\/product\/updates\/course-insights\/\">course insights<\/a>. When deploying elearning courses, you have a valuable tool to get automated and reliable feedback \u2013 your learning management system. Your <strong>LMS generates reports<\/strong> that will help you understand what\u2019s working in the course and what\u2019s not.<br \/>\nCustomer education performance indicators will answer your most burning questions: How are your completion rates? How fast are learners going through the course? Do they engage on social media?<\/li>\n<\/ul>\n<h3 class=\"title-italic\" style=\"font-size: 25px;\">Give it Time<\/h3>\n<p>It takes time to see results after training initiatives. If you measure your KPIs two months after deploying your training program, you\u2019ll only get disappointed. <strong>Most business metrics take significant time to improve.<\/strong> While there might be an immediate surge in positive reviews and NPS, it may take time before customer satisfaction and retention improve or before your brand becomes more popular.<\/p>\n<h2 class=\"title-with-block\"><span class=\"ez-toc-section\" id=\"Help_Your_Customers_be_Always_Right\"><\/span>Help Your Customers be Always Right<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Showing customers how to make good use of your product has amazing business benefits. To reap these benefits, though, you need to build a top-notch online academy with engaging content, diverse resources, and opportunities for social learning. You also need extensive analytics to measure your learning and development KPIs.<\/p>\n<p><a href=\"https:\/\/www.learnworlds.com\/product\/features\/flexible-courses\/\">LearnWorlds<\/a> helps you build interactive and engaging learning experiences on your very own online academy with additional features you\u2019ll love:<\/p>\n<ul class=\"newsletter-list\">\n<li><strong>Certificates<\/strong> to highlight the educational value of your program<\/li>\n<li><strong>Built-in community<\/strong> to provide clients one more channel to interact and exchange knowledge<\/li>\n<li><strong>Built-in<\/strong> forms to collect feedback<\/li>\n<li><strong>Zoom integration<\/strong> to host webinars and live events<\/li>\n<li><strong>SCORM<\/strong> compliance to quickly import your existing content<\/li>\n<li><strong>Course insights<\/strong> to stay on top of your training initiatives<\/li>\n<li><strong>Integrations with the most powerful marketing tools<\/strong> to help you market and sell your courses to your audience<\/li>\n<li><strong>Native mobile apps<\/strong> to enable customers to learn from their favorite devices and have quick access to resources.<\/li>\n<\/ul>\n\n<div class=\"lw-sect lw-cols no-gutter lw-light-bg multiple-rows mtb-3rem rounded-10 of-hidden\">\n    <div class=\"col lw-padding p-2rem stable mb-0 span_8_of_12 flex-item span_12-below-620\">\n        <div class=\"mt-0 z-1 faux-h3 medium bold\">15,000+ brands trust LearnWorlds to train their people, partners & customers.<\/div>\n        <a href=\"\/getstarted\/\" target=\"_new\" class=\"lw-btn lw-btn-rounded lw-btn-solid-accent2 lw-btn-m nowrap js-t-getstarted\" data-context=\"CTA business\">\n            <span>Start a free trial<\/span>\n        <\/a>\n    <\/div>\n    <div class=\"col mb-0 span_4_of_12 flex-item span_12-below-620 business-cta-img min-h-150\">\n\n    <\/div>\n<\/div>\n\n<p><strong>Further reading you might find interesting:<\/strong><\/p>\n<ul class=\"newsletter-list\">\n<li><a href=\"https:\/\/www.learnworlds.com\/resources\/templates\/online-course-outlines\/\">18 Amazing Outline Templates to use in Course Design [3 Downloadables]<\/a><\/li>\n<li><a href=\"https:\/\/www.learnworlds.com\/docs\/how-to-create-an-online-course\/\">How to Create and Sell Profitable Online Courses: Step-by-Step Guide<\/a><\/li>\n<li><a href=\"https:\/\/www.learnworlds.com\/school-website\/\">Introducing the Most Advanced Online School Site Builder<\/a><\/li>\n<li><a href=\"https:\/\/www.learnworlds.com\/blog\/market-sell\/how-much-money-can-you-make-selling-online-courses\/\">How Much Money Can You Make Selling Online Courses?<\/a><\/li>\n<li><a href=\"https:\/\/www.learnworlds.com\/blog\/market-sell\/how-to-sell-online-courses\/\">How to Sell Online Courses: The Ultimate Guide for 2022<\/a><\/li>\n<li><a href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/user-onboarding-definition-examples-benefits\/\">What is User Onboarding? Definition, Examples &amp; Benefits<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>All companies, big or small, need to set business goals and develop a strategy for reaching them. They also need to have a system in place for evaluating their progress against these goals. Similarly, when you deploy training, whether it\u2019s employee training or a customer education program, you need to evaluate whether it has brought &hellip; <\/p>\n<p><a class=\"post-btn\" href=\"https:\/\/www.learnworlds.com\/blog\/customer-education\/customer-training-kpis\/\">Continue<\/a><\/p>\n","protected":false},"author":36,"featured_media":15789,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":"","lw_is_featured":false},"categories":[8644],"tags":[],"post_cluster":[8760],"class_list":["post-15787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-education"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/posts\/15787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/comments?post=15787"}],"version-history":[{"count":4,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/posts\/15787\/revisions"}],"predecessor-version":[{"id":43828,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/posts\/15787\/revisions\/43828"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/media\/15789"}],"wp:attachment":[{"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/media?parent=15787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/categories?post=15787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/tags?post=15787"},{"taxonomy":"post_cluster","embeddable":true,"href":"https:\/\/www.learnworlds.com\/wp\/wp-json\/wp\/v2\/post_cluster?post=15787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}