Customer Education

Why leadership objects to customer education (and how to change their minds)

Α 2024 study by Forrester Consulting reveals that “Spending on customer education has nearly tripled in the last five years and is projected to more than double over…
Customer Education

How to identify customer education needs across teams and customers

A well-crafted customer education program can drive product adoption, reduce churn, and improve overall satisfaction. Its success, however, largely depends on your ability to identify and address key…
Customer Education

The benefits of blended learning for customer education

After years of focusing on marketing efforts that were meant to bring new leads, companies finally realized there was more value to retention. That’s how customer education became…
Customer Education

How to develop an online blended learning strategy for customer education

Haven’t you always dreamed of offering customers a smooth onboarding, stellar product adoption, and memorable customer satisfaction? For years I tried to do this the classic way: Taking…
Customer Education

How to create a business budget to support customer education

In industries like SaaS and tech, customer education is more than a nice-to-have—it’s a strategic necessity. Well-educated customers are more likely to adopt your product, stay loyal to…
Customer Education

What is a training budget and why is it important?

It’s the most wonderful time of the year—budget planning. While it might not be as exciting as launching a new product or celebrating a milestone, preparing your training…
Customer Education

Top 8 customer community software in 2025

Customer education encompasses a wide range of activities and initiatives, from knowledge bases and online courses to community building. Interactive and engaging customer communities can do way more…
Customer Education

7 Best Business Budgeting Software for Your Customer Training Needs

Customer education has numerous benefits for your business. In fact, according to a TSIA Training/Adoption survey, 87% of customers who receive customer training work with the product more…
Customer Education

Top 8 customer onboarding LMSs in 2024

Customer onboarding is an integral part of the customer journey and is key to establishing a long-term, successful relationship between businesses and their clients. A well-executed onboarding process…
Customer Education

Training and Activity Matrix: Visualize Learners’ Progress at a Glance

Who doesn’t love to mix, match, and pivot intricate data to extrapolate a “quick” overview of how enrollments and completions are doing in their online academy? No one,…
Customer Education

Key Benefits of Customer Education: Why It’s Essential for Business Success

Customer education has quickly moved from a business bonus to a business essential. In fact, organizations spend approximately 174.3% more annually (about $1.1 million on average in 2024)…