Customer Education

What is Customer Education: A Comprehensive Guide for Businesses

Imagine your customers are so confident in the value of your product that switching to a competitor isn’t even an option. Not only do they have the know-how…
Customer Education

How to Build a Customer Education Program From Start to Finish

When it comes to attracting, engaging, and retaining customers, customer education stands out as one of the most effective and long-term solutions. By integrating a customer education program…
Course Creation & Design

How to Create a Course Outline [With Templates]

Do you have a great idea for an online course but don’t know where to start? You’re not alone – getting started is the most overwhelming part of…
Course Creation & Design

AI & Instructional Design: Create Courses That Inspire and Engage Learners

The field of instructional design is evolving rapidly, with Artificial Intelligence (AI) at the forefront of this transformation. For course creators, AI isn’t just a buzzword—it’s a game-changing…
Course Selling & Marketing

Best 16 Cyber Monday Marketing Ideas for 2024

Cyber Monday 2023 set a record with $12.4 billion in online sales, a 9.6% increase over 2022, making it the largest online shopping day ever. Still, Cyber Monday…
Customer Education

Customer Education: 7 Top KPIs to Measure Success

Most products have a learning curve, especially SaaS products that can be relatively complex and hard to set up. Unless you help your customers discover the full capabilities…
Course Selling & Marketing

Mastering the Basics: Understanding Revenue Streams & Marketing Tools to Drive Your Success

Gone are the days when a simple website or a couple of online courses were enough to drive revenue consistently. But as an aspiring creator with your knowledge…
AI

20 AI Marketing Tools That Can Help Make Selling Courses Easier

Marketing your course shouldn't feel like an uphill battle. If you're juggling content creation, teaching, and trying to grow your enrollments, you might feel overwhelmed. That’s where AI…
Course Selling & Marketing

Facebook Marketing: AI Strategies for Course Creators from Mari Smith

Mari Smith, CEO of Mari Smith International, Inc., and renowned Facebook marketing expert, widely recognized as the “Queen of Facebook,” delivered an outstanding presentation at the Worlds of…
Customer Education

10 Best Customer Education Platforms for 2025

Customer education should be part of every customer success and marketing strategy. Being a rather broad term, customer education can refer to offering educational resources to attract and…
Customer Education

How to Measure Customer Training ROI: 15 KPIs to Keep an Eye on

Return on investment (ROI) is a major concern for any business, especially when they invest significant resources. When it comes to customer training programs, the investment can be…