The Importance of Interactive Video Quizzes | LearnWorlds Blog

The Importance of Interactive Video Quizzes

| November 13, 2018 | 4 min read
Learning

Embedded questions is the feature most studied than any other in the research around educational interactive video. And that’s because questions carry the “testing effect” that deepens learning.

Research has proven the cognitive benefits adjunct questions bring with them. García-Rodicio (2014) for example, found in their study that interactive video environments that include questions enabled participants to outperform those who had semi-interactive and non-interactive video conditions.

It is a fact that students prefer watching videos that include questions instead of linear videos.

Why is that?

1Questions In Videos Are Authentic

Questions come within the context of the presentation. They are directly associated with the content you are teaching at the moment it is being presented.

You can ask questions about phenomena right on time they are happening
You can ask questions about phenomena right on time they are happening

The user knows that the answers will be revealed in a convincing way within the sequence of the video. That is to say, that the video embedded questions are always content related and interwoven with the plot of the video.

Also, questions engage users because they are now able to interact with the video’s content itself. For example, viewers can answer by clicking the corresponding area on the video’s interface:

You can make your videos fully interactive, by allowing learners interact with specific objects in the video the way you like! How cool is that?
You can make your videos fully interactive, by allowing learners interact with specific objects in the video the way you like! How cool is that?

2Questions Activate Users’ Mental Selections

Questions at specific points in your video expect users to predict something that is going to happen or explain something they have seen. This activates viewers’ mental elaborations. What are mental elaborations?

Challenging learners to make predictions at specific points in the video requires them to use their pre-existing knowledge. This activates immediately the information processing in their brains, especially if there are strong contradictions. Predictions also keep learners stimulated and focused. Predictions are great in experiments where learners have to predict the result, eg. “Which is going to melt first?”

Challenge learners to make predictions in your video. Predictions have an essential mental effect.
Challenge learners to make predictions in your video. Predictions have an essential mental effect.

Likewise, questions at the beginning of the video stimulate the learner’s attention and motivate their focus to look forward at specific details in the video. Rhetoric questions for example, are great for this purpose.

On the other hand, inductive questions, are used for practicing previous knowledge and helping students to interpret a hypothesis presented. These questions motivate students to take notes and watch carefully the whole video to be able to answer the corresponding questions.

Interpretation questions are crucial if we want students to consolidate knowledge
Interpretation questions are crucial if we want students to consolidate knowledge

3Videos Adapt To User Choices

Questions allow participants to actively shape the video experience. The viewer can decide on how the video will continue and also the video gets adapted to each of their responses. As a result, learners feel greater ownership of the video and more confident. For example, through a rhetoric question the viewer can choose what portion of the video they would like to watch.

Adapt video story using personal questions and leading learners to specific parts of your video
Adapt video story using personal questions and leading learners to specific parts of your video

Another way viewers are shaping the video experience is when we give feedback to their answers.

Feedback, adapts to each viewer’s answer and encourages dialogue around learning. Immediate feedback gradually closes the gaps between the current and the desired performance.

And with our new interactive video player you can now provide three types of feedback:

Providing appropriate feedback according to user choices builds knowledge gradually that goes beyond a mere video presentation
Providing appropriate feedback according to user choices builds knowledge gradually that goes beyond a mere video presentation

Wachtler et al., (2016) investigated the optimum rate of interactive questions, in regards to their position and tightness. They showed that too early appearing questions are prone to be answered incorrectly. Thus, it is advisable to wait patiently until the first question pops up. At around one quarter of the entire video length has proven to be an adequate time for the first question to appear.

Concerning the tightness of a question, a designer should make sure they don’t create an overload to learners. A question per minute is the suggested rate between questions.

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Course Designer & Content Creator at LearnWorlds

Anthea is a Course designer and Content Creator for the LearnWorlds team. She holds years of experience in instructional design and teaching. With a Master of Education (M.Ed.) focused in Modern Teaching Methods & ICT (Information & Communications Technology), she supplements her knowledge with practical experience in E-Learning and Educational Technology.

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