Course Selling & Marketing
How to market online courses in 2026: 70 top ways
Rosemary Georgarakou and 1 more
17 min
eLearning Strategies
The benefits of blended learning for SaaS customer success
After years of focusing on marketing efforts to bring in new leads, companies finally realized there was more value in retention. That’s how customer education became an obsession…
Customer Education
Customer training: Strategy and best practices
Complex products? Check. Customers with short attention spans? Check. Pressure to prove ROI? Got that too. We've all faced this while trying to improve customer training. Many leaders…
Course Selling & Marketing
How to grow your knowledge business with revenue streams and marketing tools
As a creator or knowledge business owner, your business is always on the move. The bad news is you’re not the first. The creator economy is hotter than…
Customer Education
Leadership objections to customer education (a CSMs’ objection-handling playbook)
Customer Success Managers (CSMs) are among the first teams to realize the need for customer training: repeated customer questions, requests for more features often come to you first…
Course Creation & Design
How to write a winning course description: Examples and best practices
The first interaction a potential learner has with your course often comes in the form of a well-crafted course description. This description serves as a gateway to understanding…
Business Growth
The 16 best online course platforms: A comprehensive guide
The biggest dilemma you ever have to go through as an online instructor once you decide to start creating elearning courses is which online course platform to choose.…
Business Growth
The 17 best learning management systems for 2025
Finding the right learning management system (LMS) can feel like an endless search. With so many options, features, and price points, it’s easy to feel overwhelmed. You might…
Course Selling & Marketing
Evergreen marketing funnels for course creators: How to capture, nurture, and convert leads
Engagement inside your courses (quizzes, certificates) directly impacts upsell success. If you’re running an online course or academy, you already know how challenging it can be to turn…
Customer Education
Grow your funnel: Scalable education strategies for customer success
Did you know that customer education is a great way to lead your prospects across the funnel, without ever sounding salesy or pushy? In our recent webinar, we…
Course Selling & Marketing
How to sell courses on Amazon: A complete guide
With more than 300 million active customers worldwide, Amazon gives course creators, coaches, and educators an opportunity to reach a global audience that’s already searching for solutions. If…
eLearning Strategies
15 elearning trends that will go big in 2026
The future looks very bright for elearning. In fact, the elearning market is predicted to grow by upwards of 200% between 2020 and 2025, with a high peak…