Email Marketing

Sync learners and leads with the Constant Contact LMS integration

Send registered users and leads to separate Constant Contact lists, then tag them on enrollment or completion with auto-tagging. The Constant Contact LMS integration syncs user changes in real time.

TL;DR

The Constant Contact integration syncs your school’s users and leads to the Constant Contact lists you choose. User changes sync automatically in real time, and tags apply once auto-tagging is on.

Stop re-entering contacts. Registered users and data changes sync in real time

Skip list exports. Users and leads land in the Constant Contact lists you pick

Tag by action. Enrollments, completions, and certificates add tags once auto-tagging is on

See more email and growth tools in our LMS with marketing automation.

Best for: Email marketers and course creators who send campaigns from Constant Contact and want learner activity in their lists.

Available on all paid plans.

What you can do with Constant Contact and LearnWorlds

Sync users and leads

Send registered users to one Constant Contact list and leads to a separate list.

Add custom fields

Sync activity data, registration fields, and UTM parameters into Constant Contact custom fields. Create the text fields in your list first.

Tag learner actions

Apply an action-specific tag in Constant Contact when a user enrolls, completes a course, or earns a certificate. Anyone who has purchased at least one course also gets the lw-paying-customer tag.

Update Constant Contact lists

Click Update Lists to bring the latest Constant Contact list changes into LearnWorlds. Sync your contacts again whenever you add custom fields.

How LearnWorlds and Constant Contact integrate

See which LearnWorlds events reach Constant Contact and what each one creates. Automatic rows need no setting beyond the first-time connection, and conditional rows need a setting first.

LearnWorldsConstant ContactType of trigger
User registers or updates their dataSynced to your selected Constant Contact list in real timeAutomatic
User activity, registration fields, or UTM dataSynced to the Constant Contact custom fields you created in your listConditional
Lead submits their email in a Get email section or widgetLead synced to the Constant Contact list you choose for leadsConditional
User enrolls in a product, completes a course, or earns a certificateAction-specific tag applied to the Constant Contact contactConditional
User buys at least one courselw-paying-customer tag applied once in Constant ContactConditional

What teams ask before connecting

Is there a native Constant Contact integration or does this need Zapier?

It’s a built-in connection. You activate Constant Contact in Settings > Integrations > Email integrations and click Connect to ConstantContact. The setup steps don’t involve Zapier.

Does data sync automatically or do we need to manually export and import lists?

It syncs automatically. Users and changes to their data sync in real time. The first time, you select your lists, save, and sync your existing contacts with a single click. After that, contacts added from the admin, the API, or the LearnWorlds Zapier integration sync on their own.

How to set up the LearnWorlds and Constant Contact integration

You need a Constant Contact account with your lists created. At the end, your users and leads sync to the lists you pick.

1. Create your lists

Log in to Constant Contact or sign up, then create separate lists for registered users and leads. Requires: a Constant Contact account.

2. Open email integrations

In LearnWorlds, open Settings > Integrations > Email integrations. Choose Constant Contact and check the Activate box.

3. Connect your account

Click Connect to ConstantContact and you land in your logged-in Constant Contact account. Return to your LearnWorlds school afterward.

4. Select your lists

Choose the Constant Contact list for registered users and the list for leads. Click Save to apply your changes.

5. Sync your contacts

Sync your existing contacts with a single click. The first sync can take some time, and you sync again after adding custom fields. For the full setup guide, see the Constant Contact help article.

What the Constant Contact integration handles automatically

Sync users in real time

LearnWorlds automatically syncs a registered user to your selected Constant Contact list when they register or change their data.

Create contacts from imports

LearnWorlds automatically creates Constant Contact contacts with fields and tags when you add users through an Excel file.

Sync tags in real time

LearnWorlds automatically syncs a tag to Constant Contact when you add it to a user, once auto-tagging is on.

Sync added contacts

LearnWorlds automatically syncs contacts added from the admin, the API, or Zapier once the first sync is done.

What LearnWorlds handles automaticallyWhat your team configures
Syncs users and data changes in real timeCreates custom fields in Constant Contact lists first
Creates contacts for users added by Excel fileSelects the lists for users and leads
Syncs tags in real time once auto-tagging is onTurns on auto-tagging and saves
Syncs contacts added from the admin, the API, or ZapierRuns the first sync and syncs again after adding custom fields

Who uses the Constant Contact integration and how

Course creators targeting buyers in Constant Contact

A buyer purchases a course, LearnWorlds applies the lw-paying-customer tag in Constant Contact, and the creator can target buyers without exporting a customer list.

Marketing managers capturing leads from email sections

A visitor submits their email in a Get email section or widget and the lead syncs to your chosen Constant Contact list, with no manual import.

Email marketers adding learner data to campaigns

Create text custom fields in your Constant Contact list, sync registration fields and UTM parameters, and use those fields in your campaigns.

FAQs

Every paid plan includes it. You also need a Constant Contact account with your lists created. Compare other options on the LearnWorlds integrations page.

Create the matching custom fields in your Constant Contact list first. They must be in text format and not set to required. New fields appear after you create custom sign-up fields and after tags come from a Get email section or widget.

Partly. Adding users by Excel file creates contacts in Constant Contact with their fields and tags. Updating users that way changes no fields and adds no tags, and tags assigned before the first sync don’t carry over.

Auto-tagging covers six actions. Enrolling in a product, completing a course, and earning a certificate each add a tag. So do previewing a free section of a paid course, buying a course, and adding a tag to a user.

Only if you add custom fields later. Existing users keep syncing automatically in real time. Click Update Lists to bring the latest Constant Contact list changes into LearnWorlds.

Yes. You can integrate with more than one email marketing platform, such as the ActiveCampaign LMS integration or the AWeber LMS integration, if you have different forms and campaigns on each of them.

Yes, if you email learners or leads from Constant Contact. Setup is one connection, a list selection, and a first sync. After that, user changes sync automatically in real time.

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