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LearnWorlds and Kajabi are featured in many lists as the leading online course creation platforms in the market. Both are addressed to online educators, creators, coaches, and businesses, offering all-in-one packages that include course creation, marketing & selling features.
That said, each platform focuses on different capabilities and is better suited for one audience over another. Both are great choices, but which one is the best for your needs?
If you want to know how these two platforms compare, this in-depth comparison guide is for you.
⚠️ Disclaimer: The information in this comparison is based on publicly available information on Kajabi pricing and support pages, as well as our individual research and review of their account.
This comparison guide was updated in October 2025. If you find any discrepancies, do let us know.
LearnWorlds vs. Kajabi in a nutshell
LearnWorlds and Kajabi are both leading platforms in the online education space, offering all-in-one solutions to create, market, and sell courses. While they share some similarities, their core focus and strengths set them apart.
LearnWorlds combines powerful learning tools with the marketing capabilities creators need to successfully sell their courses, while guaranteeing personalized and impactful learning experiences. It combines the best of both worlds: the flexibility of an elearning platform and the scalability of an LMS. From individual creators to B2B training providers and enterprise organizations, LearnWorlds helps teams and professionals build learning experiences that grow with their business.
Kajabi, on the other hand, is a strong choice for creators focused primarily on marketing automation, sales funnels, and digital product monetization.
So, while both platforms enable you to sell online learning products, LearnWorlds never loses sight of what matters most: education.
So the real question isn’t just which platform is “better,” it’s which one aligns with your goals. If your success depends on educating, engaging, and growing your learners, LearnWorlds is built for you.
LearnWorlds overview
LearnWorlds is the choice of top course creators, educators, and corporate trainers who want to deliver effective online education.
Pros & Cons
Pros
- Unlimited enrolled users
- Unlimited courses
- True white-labelling
- AI Assistant
- Zoom integration
- SCORM files, interactive videos, transcripts & eBooks
- Customizable course player
- Advanced assessment & certificate builder
- Multiple schools
- Branded mobile app
- Copyright protection
- SSO
Cons
- Slight learning curve
- Needs more robust marketing automations
- Transaction fees on the Starter plan
LearnWorlds pricing
LearnWorlds is reasonably priced and offers a 30-day free trial and 4 plans, with 20% off when billed annually:
Although LearnWorlds doesn’t take a percentage from your sales, the Starter plan charges a $5 fee for each sale. All the other plans have zero additional fees.
Who is it for?
LearnWorlds is for creators, educators, and businesses who see learning as a growth engine. It’s built for solo entrepreneurs and coaches launching online academies, training companies scaling their client programs, and organizations delivering customer or employee training. Whether you teach, train, or sell education, LearnWorlds gives you the tools to create engaging, branded learning experiences that grow with your audience.
Kajabi overview
Kajabi is a good option if you’re looking to sell simple digital products and memberships, as it is more focused on sales and marketing and less on the educational aspect of an online course business.
Pros & Cons
Pros
- Easy to use
- AI tools
- Robust marketing tools
- Integrates with popular software packages
- It comes with tools for building sales funnels/pipelines
- Access to a built-in community
- Ready-made templates
Cons
- Transaction fees in most of the plans
- Limited courses by plan
- Limited users by plan
- Few design customization options
- Limited course authoring tools
- Limited assessment options
- Lack of eLearning reporting & analytics
Kajabi also charges transactional fees depending on your plan and payment gateway:
For Kajabi Payment users (available only in a few regions)*:
* Transactional fees for Kajabi Payment vary depending on the region. Refer to their website for more information.
For 3rd party providers users:
Pricing retrieved in October 2025 from Kajabi’s pricing page.
Who is it for?
Kajabi aims to make all processes of every online business easy, helping entrepreneurs sell their products. Kajabi’s customers are non-techy online course creators, digital entrepreneurs, small businesses, freelancers, creators, and individual instructors who want to sell simple-format courses and downloadables.
LearnWorlds vs. Kajabi pricing comparison
Neither platform offers a free plan, but LearnWorlds offers a 30-day free trial (no credit card required) while Kajabi offers a 14-day trial.
What truly sets LearnWorlds apart, however, is how it scales with your business. Unlike Kajabi, LearnWorlds doesn’t impose limits on the number of learners or courses in any plan and allows you to manage multiple schools even on the most affordable tier, making it a more sustainable choice for growing education businesses.
Now, let’s see how much you have to pay monthly for the most requested features:
When comparing the prices, you need to have your future in mind. What if your business scales? Well, when your business starts growing, Kajabi offers limits hard on each plan for the number of users and courses:
On the other hand, in LearnWorlds, you have access to unlimited paid products on all plans. And if your academy is growing, you don’t need to worry about deleting inactive users. You can enroll as many users/contacts as you wish, on all plans, as LearnWorlds limits consider only Monthly Active Users (MAU):
Monthly Active Users are those who accessed your school in a certain month. Let’s say you have 1000 users accessing your school in January: you have reached the lowest limit. That said, unless you have a large volume of learners accessing your school regularly, it’s hard to reach the limits.
So, in Kajabi, their cheapest plan is not just more expensive than LearnWorlds, but very restricted in terms of the number of courses/products and contacts. Making a side-by-side comparison across all pricing plans and their respective features, LearnWorlds is higher in value and lower in price.
LearnWorlds vs. Kajabi reviews comparison
It’s clear from independent reviews that users prefer LearnWorlds over Kajabi. All reviews point to LearnWorlds as being the best platform to create, manage, and sell online courses.
You can get a 30-day free trial on LearnWorlds.
Are you ready to compare? Read on for the most detailed comparison of LearnWorlds vs. Kajabi side-by-side.
Course creation
As far as the course creation process is concerned, LearnWorlds has a more robust course builder and a clearer pathway as to how you can start creating courses.
If you’re feeling stuck and don’t know how to start structuring your course, you can use the AI Assistant to guide you through course creation, helping you generate a course outline, structure your content, and even suggest lessons or activities based on your topic. You just have to describe what you want to teach, and LearnWorlds’ AI will help you turn your idea into a ready-to-build course.
The AI tools are not here to replace you, but to make your processes faster and smoother. Edit as much as you wish and tailor the course creation according to how your students want to learn.
In LearnWorlds, the course builder was designed so that anyone can get started, and you’ll still have plenty of tutorials and resources to refine and expand your course as you go.
On the other hand, Kajabi uses a different naming convention in its course structure: you’ll see ‘Categories’ (which act like modules) and ‘Posts’ (which act like lessons) in the builder.
Both platforms are powered by AI and offer powerful AI tools that enable you to create a course outline, course content, and more types of content as you need. However, Kajabi places more emphasis on marketing copy (sales video script, social media, etc.), while LearnWorlds’ AI assistant also helps with editing/proofreading and assessments.
In course creation, both platforms offer the necessary features and unlimited hosting for videos, PDFs, and text. Here is a quick breakdown of the common features in both online course platforms:
Here are the main differences between LearnWorlds and Kajabi in relation to the course creation:
Course creation in Kajabi is efficient and highly customizable, especially for creators focused on marketing and sales funnels. However, when it comes to rich student engagement and advanced educational features, it falls short compared to LearnWorlds.
Interactivity
One of LearnWorlds’ standout features is its Interactive Video, a tool that blends education and marketing into an engaging learning experience. With it, creators and training businesses can enrich their videos with questions, CTAs, buttons, tables of contents, transcripts, and more, transforming passive watching into active learning.
Interactivity goes beyond video, too. The interactive ebook editor lets learners highlight text, take notes, and even share insights from within the course with a single click, making learning more personal, memorable, and connected.
While Kajabi allows video uploads and live sessions, it does not provide native support for deeply interactive video elements such as embedded questions inside videos, clickable overlays inside the video timeline, in-video branching, or advanced interactive elements often found in specialized LMS tools.
Assessments
Furthermore, assessment features lean in favor of LearnWorlds. LearnWorlds supports multiple question types (including image/video-based questions), question banks, and randomization options in its exams and self-assessments.
Kajabi, on the other hand, offers a more basic quiz builder with four question types (multiple choice, checkboxes, short answer, and file upload) and lacks deeper LMS assessment capabilities like random question banks or SCORM & HTML5.
If your focus is purely on selling courses, Kajabi may serve you well, but if you’re aiming for advanced training, organisational learning, or learner engagement, LearnWorlds is the clearer choice.
Website, landing page builder & design
Another important part of your research when choosing a course platform should include website-building capabilities and design.
Especially if you want to build your personal brand, you should look for a white-labeled platform that enables you to customize the learning environment and remove any mention of the vendor.
Both LearnWorlds and Kajabi offer an easy-to-use site builder to build, customize, and white-label your elearning website. For example, both offer the capabilities to:
Both Kajabi and LearnWorlds give you a ton of capabilities to build your website with pre-made templates to aid in the design and further customize the look and feel.
While the main functionalities are present, the implementation varies significantly between the two platforms. Ultimately, it comes down to which one you prefer to use and which one works best for your business.
The real difference comes in the white labeling, which we will review right below.
White labeling
With both LearnWorlds and Kajabi, you can use your own website or domain to connect your school/academy, and you have different levels of white-labeling your website, removing the platform’s name and showing your branding only.
However, LearnWorlds goes a step beyond Kajabi to white-label email notifications and social logins.
While the email notifications sent from Kajabi can use a custom “From” address for marketing emails (by connecting a custom email domain in Marketing Settings), the platform still requires transactional and system-notification emails (such as purchase receipts or password resets) to be sent via its own domain (e.g., @t.kajabimail.net) and you cannot fully hide the Kajabi sending domain.
In contrast, LearnWorlds supports full white-label sender email setup. You can send all your school’s email notifications from your own domain (e.g., support@youracademy.com) so that outgoing messages are fully under your brand.
Sales, ecommerce & marketing features
When all is set up and ready to go, you will need to start marketing your courses.
Both platforms tick all the boxes on the main features you need to market & sell your online courses, like:
However, there are subtle differences:
Both LearnWorlds and Kajabi offer similar ecommerce features, making selling online courses and even upsells easy. They both offer multiple ways to receive payments, like memberships & subscriptions, coupons, and Buy Now/Pay Later. They also offer SEO and affiliate marketing.
Both platforms feature resources to help you better understand marketing and grow your business: the LearnWorlds Academy, Daily Webinars, and Kajabi University will help you kick off your online course business successfully.
The marketing pipelines (sales pipeline builder) are one of their top features, which help to easily connect landing pages to sales and checkout pages, making the process easier for course creators. In LearnWorlds, sales funnels can be created using the Site Builder and one of the available templates.
The difference comes in the automations. While Kajabi offers a range of marketing automations to sell more, LearnWorlds offers automations based on engagement. With features like inactivity triggers, course-progress-based automation, and actions such as nudging learners back into course modules, it’s designed to support retention and completion of online training.
Payment gateways
While selling online courses, you also need to be able to get paid. A payment gateway is a hugely important part of offering payment processing.
Both platforms offer several payment gateways. Both offer Stripe & PayPal integrations, and Kajabi also offers Kajabi Payments, but the similarities end there.
School administration & reporting
Next up is administration and reporting. Both platforms support bulk actions and user roles to facilitate administration.
LearnWorlds, through its tagging system, additionally enables you to segment and manage your learners more efficiently. It also allows you to create custom user roles to control access any way you see fit, as opposed to Kajabi, which offers predefined user roles and access rights only.
LearnWorlds has also introduced the Multiple Schools Dashboard, which enables you to manage your different schools from one single dashboard – with multi-tenancy being a feature that Kajabi is missing to begin with.
In terms of reporting, Kajabi focuses more on sales-related data, whereas LearnWorlds emphasizes course performance, as well as learner engagement and progress:
More powerful when it comes to school administration and clearly superior in terms of analytics, LearnWorlds offers the most control over your school.
Scalability & premium features
Now that we’ve covered most key requirements, let’s go over scalability features.
How does LearnWorlds compare with Kajabi when your online course business is growing? Can these platforms handle larger audiences and big surges of traffic?
The answer is that from a technical point of view, both platforms can support huge amounts of traffic and simultaneously logged-in users with the following:
On the support care, LearnWorlds offers premium onboarding with one of our experts (Learning Center plan and above), as well as 24/7 customer support and phone assistance. Kajabi offers 24/7 email support, but no phone support.
LearnWorlds and Kajabi are on a similar level when it comes to scalability and premium features for higher plans, but LearnWorlds goes the extra mile in terms of customer support and security.
Mobile apps
Both LearnWorlds and Kajabi offer mobile apps for iOS and Android.
LearnWorlds: White-labeled mobile app
LearnWorlds enables customers in the Learning Center plan and above to launch their own white-labeled iOS and Android apps at an additional monthly cost – zero coding skills required!
The app is fully branded and launched under your branding (no mention of LearnWorlds) so that it mirrors the look & feel of your online school. It offers features like offline viewing, push notifications, learning reminders, and mobile app statistics.
Kajabi: Branded mobile app
Kajabi also offers the possibility to have your own branded mobile app on iOS and Android versions. The app is built and maintained by Kajabi, enabling its mobile app customers to focus on content.
See what LearnWorlds customers say
Check out some of the testimonials we got from LearnWorlds creators:
“We have been deep with Kajabi, Thinkific, Teachable, and Learnpress. In our opinion, there is no other platform that comes close to LearnWorlds. We needed a single, coherent platform that would address course management, website development, hosting, user community, content management, and payment processing.”
Teaching our clients without us needing to do 1-1, having everything all together like a community and messages, having a funnel and sign up looking slick and professional.”
LearnWorlds or Kajabi? Choosing the best solution
While LearnWorlds and Kajabi share some similar features, they are designed for different goals, and both excel in their respective areas.
LearnWorlds is a powerful, scalable learning platform that not only enables you to sell your courses effectively but also allows you to build cohesive, engaging, and interactive learning experiences for your learners, employees, or customers.
From interactive videos and assessments to fully branded email notifications and a vibrant community space, LearnWorlds gives you the tools to scale your education business while keeping learners at the center.
If your goal is to educate, engage, and grow, all while providing a professional, fully branded experience, LearnWorlds is the platform built for you.
Rosemary is LearnWorlds’ Content Marketing Manager. She has over 2 decades of experience in omnichannel marketing and content writing for the IT and SaaS industry. Her expertise lies in crafting effective content marketing strategies that attract, engage, and nurture customers, enabling LearnWorlds to reach its target audiences with precision.
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